Best Value Proposition Examples Weve Ever Seen.Your businesss value proposition is arguably the most important element of your overall marketing messaging.A value proposition tells prospects why they should do business with you rather than your competitors, and makes the benefits of your products or services crystal clear from the outset.Unfortunately, many businesses either bury their value proposition in buzzwords or trite, meaningless slogans, or dont bother highlighting it on their site and in their marketing campaigns or they dont figure out what it is at all In todays post, well be looking at seven of the best unique value proposition examples weve come across.Well go over what makes them so compelling, some ideas for developing or refining your own value proposition, and things you should bear in mind when incorporating your value proposition into your website and marketing materials.Theres a fair bit to cover, so lets dive right in.Uber The Smartest Way to Get Around.Few tech companies are as polarizing or widely criticized as Uber.As one of the most vocal proponents of the empowerment offered by the so called gig economy, Uber has deservedly taken a lot of heat for denying its drivers the basic protections afforded to legal employees, been subject to national and even governmental scrutiny for its decision to incorporate in Bermuda to avoid its corporate tax obligations, and is generally the poster child for why everyone hates Silicon Valleys unique brand of disruption.One thing Uber most definitely does right, however, is its unique value proposition.Ubers value proposition, offering uber convenience.Without explicitly saying so, Uber expertly highlights everything that sucks about taking a traditional taxi and points out how its service is superior.The simple yet highly effective copy above, taken from the Uber homepage, excellently conveys the simplicity and ease that lies at the heart of what makes it such a tempting service One tap and a car comes directly to you.Best Accounting Software For Freelancers Definition' title='Best Accounting Software For Freelancers Definition' />Your driver knows exactly where to go.Payment is completely cashless.Everything about this directly contrasts the typical experience of getting a taxi no phone calls to disinterested dispatchers, no painful conversations trying to explain to a stressed out cabbie about where you need to be, and no fumbling for change or worrying youve got enough bills in your wallet.Just a fast, efficient way to get where youre going.This is reinforced by the aspirational messaging toward the top of the Uber homepage, which states that Your day belongs to you.At this point, its worth comparing Ubers value proposition with that of rival company Lyft.The two companies offerings are virtually identical, which is what makes a direct comparison of the two so interesting.Take a look at this information from the Lyft homepage Lyfts step by step value proposition.Structurally and thematically, Lyfts homepage is very similar to Ubers.However, theres some key differences here that highlight how Ubers value proposition is more clearly positioned.Firstly, Lyft does score some points for including several step by step images of the Lyft experience, helping visitors visualize what taking a ride with Lyft is like.However, look at the copy for the first step of the process.It lists the three tiers of Lyft service Lyft, Lyft Line, and Lyft Plus but doesnt explain the difference between these service tiers, or tell the prospect why they should choose between them.Also, while clearly explaining the final stage of the process paying and rating the driver this information implies that there is a final definitive action required by the user, something Uber does not.As an entrepreneur, Ive painstakingly learned the importance of heeding the best business advice Ive received from many of the worlds top entre.Trump was in the news recently for possibly taping conversations in the oval office.But can you do that Turns out the answer is kinda complicated.If youre.How many people are in the gig economy Data on freelancers isnt hard to find, but its hard to get real insight.We round up all the major studies.Personally, I almost always try to rate my Uber drivers bearing in mind the oft speculated secret rating of around 4.Uber drivers, but I dont have to.Sometimes Ill forget about it and just get on with my day it certainly isnt required, and nor is manually paying my driver.Best Accounting Software For Freelancers Definition' title='Best Accounting Software For Freelancers Definition' />For a service built on the notion of efficiency and convenience, this is a big deal.Now, one could argue that Lyft does a better job of being transparent about what users can expect, an argument that definitely has merit, especially if youve ever been stung by Ubers unexpected surge pricing.However, for two such similar services, Id argue that Ubers value proposition is more clearly positioned, and certainly more persuasive than that of Lyft an important distinction if youre operating in a crowded market with several similar competitors.Apple i.Phone The Experience IS the Product.Even in todays oversaturated consumer electronics marketplace, its hard to imagine a more iconic product than the Apple i.Phone.Its also difficult to imagine a product with as much competition as Apples flagship mobile device, so what sets the i.Phone apart from the literally hundreds of competing devices on the market Apples Iphone value proposition, offering unique experience.As youd probably expect from Apple, a firm renowned as much for its commitment to sleek, elegant product design as its actual products, Apple firmly reiterates its value proposition in the copy about its i.Phone range of products specifically, the design of the device itself, the ease of use that has been a cornerstone of Apples design aesthetic since the launch of OS X, and the aspirational qualities that an i.Phone supposedly offers the user.This aspirational messaging is Apples value proposition.Take a look at the copy.Apple states that it believes a phone should be more than a collection of features yet this is precisely what a smartphone is.We could sit here and poke fun at Apples lofty design aesthetic for days the freejonyive hashtag on Twitter, which jokes that Apples lead designer has been trapped in a white room for several years, is a prime example, but its a remarkably effective approach that has helped Apple remain at the forefront of a brutally competitive market for almost a decade.Jony Ive freejonyiveApple knows how crowded and competitive the smart device market is, so rather than focus on a specific feature virtually none of which are unique to the i.Phone or i. Gta Vice City No Cd Crack Deutsch Download Chrome . OS the company instead opts to focus on the experience of using an i.Phone.Most companies couldnt pull off using words such as magical to describe using a smartphone, but Apple can.Of course, Apple doesnt just sit on its proverbial laurels and rely on aspirational messaging to sell you on its value proposition.The official i.Phone site also touches on several of the genuinely unique features of i.Phone and i.OS to make its case, including security Apple Iphone valueproposition, focusing on security.Not only is this a very clever move on Apples part especially in the wake of the disastrous FBI San Bernardino i.Free Download Blackberry 9360 Themes For Powerpoint more.Phone unlocking lawsuit, but the copy matches the rest of Apples messaging perfectly and manages to simplify an incredibly complex topic encryption into easily understandable language that most users can grasp and feel good about.Apple understands that even focusing on the unique features of i.Phone wouldnt be enough to distinguish the device in such a crowded market.By emphasizing the overall experience of using the device, however, Apples value proposition is as unique as its approach to product design and aesthetics.Unbounce AB Testing Without Tech Headaches.Moving away from the world of consumer facing electronics and apps and veering into B2.B territory, our fifth value proposition example comes from our friends at landing page optimization platform Unbounce.Unbounces value proposition, offering ease of use.As you might expect from a company specializing in conversion rate optimization, Unbounces value proposition is abundantly clear from the moment you arrive on the homepage, namely the ability to build, publish, and test landing pages without any I.T.For many small businesses and even larger companies, the perceived technical overhead of AB testing is a major barrier to entry, making Unbounces value proposition particularly appealing.This homepage also boasts a number of other features that make the overall experience very compelling, such as a strong, unmissable CTA, and a simple three step visual representation of how Unbounces solution works.Entrepreneurs Share Best Business Advice Success Tips.As an entrepreneur, Ive painstakingly learned the importance of heeding the best business advice Ive received from many of the worlds top entrepreneurs.The bottom line It takes a lot to start a business and grow it to profitability.Funny enough, the most impactful lessons have come from my biggest failures though.All in all, despite receiving great business advice and success tips back during my college days, Ive gone on to learn more about how not to start a business through my experiences.Still, that hasnt stopped me in learning from my mistakes and moving on to become gainfully self employed.Over the past five years, Ive grown this website to more than 2.I grew my side business to over six figures in revenue before quitting my job in 2.Now, Im teaching other entrepreneurs how to do get started in my free course, Find a Profitable Business Idea today.But this post isnt really about me surprise.Today, Im bringing in some of the worlds most successful and respected entrepreneurs to share their best business advice and success tips so youll be prepared to start a business in todays climate.From Richard Branson to Arianna Huffington, Tim Ferriss, Mark Cuban, Sophia Amoruso and many more, the business advice from this group of entrepreneurs is collectively worth billions.Theyve created products services weve all heard of, turned entire industries upside down, redefined what it means to be successful when you start a business and many have also written business books or taught online business courses about it.Suffice it to say, their business advice is worth its weight in gold.Not surprisingly, many of these entrepreneurs had very similar pieces of business advice to share, based on whats worked for them when it comes to learning how to start a business.Here were some of the biggest trends in their business advice Business ideas alone are worth very little.If you want to start a business and become successful with it, you need to solve meaningful problems.Execution is everything in business.Dont start a business unless youll be doing something you truly love and are good at, or unless you can dedicate yourself to becoming that expert over the coming years.Becoming successful in business is more about your mentality, psychology and determination than it is about finding little tips, tricks, hacks and exploitations in the marketplace.Start today.The only true way to learn is by doing and you cant afford to sit around waiting for funding, hoping someone else will come along to help you execute on your idea or complain that you dont have the time.Making excuses wont help you start a business and it sure as hell wont help you create the lifestyle you want for yourself.Launch before you feel ready.If you wait until your product or service feels perfect, someone else will already be doing a better job of helping your customers solve their problems.Validate your business idea by launching fast, bringing on a small group of paying customers and adapting to make your solution great for them over time.Youll learn how to validate ideas quickly cheaply in my course, 3.Days to Validate.How you choose to manage your time and decide which opportunities to pursue will greatly impact your success when starting a business.Outsource everything you can, so that you can focus on doing what only you can do in your business.Do everything in your power to avoid spending money when you start a business.Build a lean solution that provides value to your customers and only spend money on the absolute essentials at the moment you need them.Never stop building meaningful relationships with customers and other people in your industry.Choosing to instead view competitors as potential partners and collaborators can positively impact your business in a big way.Focus on setting achieving small incremental goals rather than trying to start a business and instantly build your vision of what the company should be in the years to come.Setting realistic goals and milestones is a major component of my course, The Launch Formula.And much, much moreWhether you want to start a business for the first time or youre an experienced entrepreneur, youll find incredible value in the best business advice and success tips these entrepreneurs have to share today.Want the really good stuff Join me today and Ill send you my weekly tips, strategies, and detailed insights on starting a profitable side business.Oh, and I highly recommend reading this entire post.You really dont want to miss 1.Top Entrepreneurs Share Their Best Business Advice and Tips for Success.Lets kick this off with one of my biggest heroes in the world of business, Sir Richard Branson.Richard Branson.Sir Richard Branson, one of the worlds most recognizable billionaires, and the founder of Virgin Group, has built an empire comprised of more than 4.During his interview on 3.Days of Genius with Creative.Live, I got to hear his best business advice for aspiring entrepreneurs who want to start a business of their own, first hand The best businesses come from peoples bad personal experiences.If you just keep your eyes open, youre going to find something that frustrates you, and then you think, well I could maybe do it better than its being done, and there you have a business.If you can improve peoples lives, you have a business.People think, well everythings been thought of, but actually, all of the time, there are gaps in the market here and gaps in the market there.Arianna Huffington.Arianna is a co founder of The Huffington Post, author of the recent New York Times best seller The Sleep Revolution and recently stepped down as Editor in Chief of The Huffington Post to pursue her new wellness startup, Thrive Global, which will offer wellness trainings and workshops on stress reduction.Heres her business advice for entrepreneurs who want to start a business for the first time If youre going to start a business, you need to really love it, because not everybody is going to love it.When The Huffington Post was first launched in 2.I remember a critic who wrote that The Huffington Post was an unsurvivable failure.When you get reviews like that and detractors like that, you have to really believe in your product.When you really believe in your product, you are willing to deal with all the naysayers and persevere.For more advice from Arianna, watch her full interview on Inc.Mark Cuban.Mark is an entrepreneur and investor on ABCs Shark Tank.Hes the owner of the NBAs Dallas Mavericks, Landmark Theatres, Magnolia Pictures, and is the chairman of the HDTV cable network AXS TV.In his recent interview on 3.Days of Genius with Creative.Live, Mark talked a lot about the mistakes many new entrepreneurs make when they think theyve found a profitable business idea.Heres his business advice to those who want to start a business What I always ask people is, 1 is it something you love to do and 2 is this something youre good atThen, taking that first step is always the hardest.Its terrifying, but really, its about preparation.We all go through this process where youve got the business idea, you get that feeling in your stomach and you get all excited.Then you talk to a friend, and your friend says, oh wow thats pretty cool, Ive never heard of anything like that.Id buy that.And then you do the Google search.The first thing Ill tell you, is that just because you dont see it on Google, doesnt mean one hundred companies havent gone out of business doing the same thing.It hasnt been done for a reason, because every company thats tried it, has gone out of business.Robert Herjavec.
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